There are numerous ways that poly woven bags can be used to your advantage as a marketing tool.
While woven polypropylene bags are extremely useful in their own right and have a number of admirable properties, there is much more that can be done with Tufbag products to boost your company’s advertising capability and effectiveness.
Here are some ways that woven polypropylene bags can be used in advertising and marketing for your company.
Customised Branding
Among the most popular ways that businesses advertise themselves, using polypropylene bags is not to be ignored. Anyone who comes into contact with the bulk bags will be reminded of your brand thanks to your logo being emblazoned on them.
The ability to print logos, designs, and other branding elements such as slogans or company colours on woven polypropylene bulk bags makes them act as walking billboards for your brand whenever they are seen by the public.
People will see your brand wherever these bags are present, whether they are in warehouses, on the road, or even being used past their prime by waste pickers in the informal sector.
Since polypropylene bags do not fade easily and are UV resistant, the branding will remain intact and in good shape for a very long time.
Promotional Giveaways
When your company is advertising its goods and services at things like trade events or conferences, using polypropylene woven material for promotional branded giveaway bags can go a long way in boosting your brand’s exposure and awareness.
People tend to appreciate receiving useful and reusable bags such as these, which are strong and long-lasting. Thus, it can create positive brand associations as people use it over and over again.
This eco-friendly and reusable alternative to single-use plastic bags can be used effectively as part of an advertising strategy that communicates your commitment to sustainability and environmental awareness.
By using high-strength and reusable woven polypropylene material to make bags for individuals, you can resonate with consumers who are increasingly concerned about the environmental impact of single-use packaging and help them be more aware of the impact of the choices that they make.
Sponsorship Opportunities
Woven polypropylene bags can be provided as an opportunity for brand exposure through sponsorship opportunities. This can be done when sponsoring sports teams, cultural events, or even other local organisations and small businesses.
Through the handing out of woven polypropylene bags as part of a sponsorship, these bags can be used to reach a wide audience. This can create positive associations with your brand that are far-reaching.
The nature of the woven polypropylene material as a strong, durable, and long-lasting material makes it appear as though it is something of value. Adding prominent branding to the woven polypropylene bags will ensure that brand awareness is amplified and maximised to yield the best results.
Retail Packaging
If you happen to operate a retail store or run an e-commerce business of some kind, using woven polypropylene bags as an alternative to traditional plastic bags can enhance your image and work as a powerful marketing tool.
The incorporation of your brand’s logo and messaging on these bags can transform them into a form of advertising that extends well beyond the point of purchase and can live on indefinitely as the customer ends up reusing the bag many times over.
Here at Tufbag, we specialise in bulk poly woven bags but can supply material to manufacture other types of woven polypropylene products as well. Contact us now to find out more!